{"id":2653,"date":"2024-01-15T13:04:58","date_gmt":"2024-01-15T13:04:58","guid":{"rendered":"https:\/\/denayer.com\/blog\/?p=2653"},"modified":"2024-02-03T10:21:36","modified_gmt":"2024-02-03T10:21:36","slug":"regional_voices","status":"publish","type":"post","link":"http:\/\/denayer.com\/blog\/regional_voices\/","title":{"rendered":"Untapped Potential: How Apple, Mercedes, and other innovators are missing an easy way to better connect to their consumers."},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-1px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><span>Summary: recent progress in speech technology provides an economical way for businesses to deepen their connection with consumers by using their native language.<\/span><\/p>\n<p><span>Dear Apple, Mercedes, etc&#8230;<\/span><\/p>\n<p>Your devices and cars are used daily by millions of people. Allow me to propose a thoughtful enhancement: broaden language support to cover more regional dialects.<\/p>\n<p><span>&#x1f1f3;&#x1f1f1;&#x1f1e7;&#x1f1ea; For instance, the charming nuances between Dutch as spoken in The Netherlands and Flemish in Belgium are more than just accents &#8211; they are the essence of local culture. It&#8217;s similar to how American English differs from British English, each with its own unique charm. Embracing these differences would enhance the user experience remarkably.<\/span><\/p>\n<p><span>&#x1f5e3;&#xfe0f; With the advancements in AI speech-to-text and text-to-speech (e.g. voice cloning), this inclusion seems easier to achieve than ever. It is all about connecting with users in their own language, bringing a sense of familiarity and comfort. It\u00a0is a step towards deeper, more meaningful customer experiences.<\/span><\/p>\n<p><span>What do you say <\/span><a href=\"https:\/\/www.linkedin.com\/company\/apple\/\" data-attribute-index=\"0\" data-entity-type=\"MINI_COMPANY\">Apple<\/a><span>, ready for the next iPhone &amp; iWatch? &#x1f4f1;&#x231a;&#xfe0f;&#x1f914;<\/span><br \/><span>What do you say <\/span><a href=\"https:\/\/www.linkedin.com\/company\/mercedes-benz_ag\/\" data-attribute-index=\"2\" data-entity-type=\"MINI_COMPANY\">Mercedes-Benz AG<\/a><span>, ready for the next model? &#x1f697;<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;http:\/\/denayer.com\/blog\/wp-content\/uploads\/2024\/01\/DALL\u00b7E-2024-01-13-12.54.33-An-anime-style-illustration-of-a-cylindrical-Tower-of-Babel-themed-with-text-to-speech-technology-in-mobile-devices-yet-devoid-of-any-text.-The-imag.png&#8221; alt=&#8221;AI guardrails&#8221; title_text=&#8221;tower of bable&#8221; _builder_version=&#8221;4.23.4&#8243; 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